Why Search Needs More Than Google

Straws It's natural to make Google a first stop for research, but using a specialized search engine for the right the right job will save you time. Think of it like a series of straws—Google goes to the bottom where it catches just about everything, but this also means it takes longer to get through it all. By using a more "limited straw"—such as a search engine that only returns results from blogs or message boards, you will jump directly to this content without wasting time with the rest of it. For example, if you are looking for a mix of timely, honest opinions on a specific product or service, it will likely be faster to search only blogs or only message boards to find relevant content from "real" people, rather than using Google, which usually starts with the company's own content. But don't take my word for it—try for yourself. Here's a list of search tools to get you started. Have more search tools to add? Share them here, and I'll add them to the list.

Specialized Search Tools

Blogs Message Boards Twitter Audio/Video
  • Everyzing (Search the text within the audio)

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